Matrix So Silver Purple Shampoo: Tone Up Color-Processed, Blonde, Grey & Platinum Hair - Vegan Formula

Shop through our Best Sellers from the brand:

1. So Silver Purple Toning System - Neutralizes Yellow Tones
2. Purple Shampoo: Eradicates dull yellow undertones in blonde, platinum, and grey hair.
3. Conditioner: Nourishes dry and porous hair, leaving it lustrous and healthy.
4. Triple Power Toning Hair Mask: Enhances blonde highlights, adds silver tones to platinum, or transforms gray hair into striking silver.
5. Toning Spray: A buildable toner with dye to neutralize unwanted yellow tones on blonde and grey locks.

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• Food For Soft: $20.00

Customer Reviews: - 4.5 out of 5 stars: 44,227 reviews - 4.4 out of 5 stars: 30,947 reviews - 4.6 out of 5 stars: 9,278 reviews - 4.5 out of 5 stars: 5,044 reviews - 4.5 out of 5 stars: 1,427 reviews - 4.6 out of 5 stars: 799 reviews

Key Features: - For Blonde, Silver, Grey Hair - Suitable for Lightened Brunette Hair - Ideal for Frizzy, Unruly Hair - Also beneficial for Limp, Fine Hair - Enhances Curly & Coily Hair - Nurtures Dry, Brittle Hair - Purple Pigments, Blue-Violet pigments, Shea Butter, Protein, Manuka Honey, Avocado & Hyaluronic Acid

Benefits: - Neutralizes Yellow Tones - Controls Frizz - Adds Volume - Preserves Curl Pattern - Hydrates and Moisturizes

Usage: - As a leave-in, after wash, or for toning - Apply after coloring services every 2-3 weeks for optimal results; maintain with twice-weekly usage.

FAQs: - So Silver suits all hair types to eliminate yellow tones in dyed hair. - It's ideal for neutralizing blonde, platinum, and silver/gray hair of all shades and textures. - The key ingredient, neutralizing dyes, brightens blonde and silver tones by reducing brassiness. - Regular use: 2-3 weeks post-color treatment, then biweekly for maintenance.

Note: So Silver now sports a refreshed look with updated packaging but retains its excellent formula for a modern appeal.

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